Goals
A concept exploration
Saving money is often a mentally heavy task, filled with discipline, pressure, and the constant guilt of
“Am I saving enough?”
Yet the moment we finally reach a goal, the sense of peace and reward is unmatched.
This project explores how a financial UI can make that moment feel lighter, calmer, and more emotionally meaningful.
Concept Direction
The idea was to build a UI that acknowledges progress in a gentle, encouraging manner, something that doesn’t add pressure, but instead reduces it. A space where:
Hitting a milestone feels calming
Progress feels reassuring
And saving becomes a positive emotional experience, not a stressful one
Refined
Crisp layouts with thoughtful spacing that keep the interface visually calm and easy to read.
Supportive
Soft visuals and gentle animations that make saving feel lighter and emotionally easier.
Purpose-Driven
Every design and motion decision should be made to guide the user, not decorate the screen.
Progressive
Transitions and motion patterns that consistently reinforce a sense of growth and forward movement.
Financial tasks can feel heavy, so the interface breaks them into smaller, approachable moments. Clean layouts and soft visuals help users stay focused without stress.
Consistent easing, timing, and spatial rhythm ensure that every interaction feels part of the same story. This coherence helps build trust and predictability.
A Branded Take on Utility
The scanner is often overlooked, but it’s where most journeys begin. We added small touches — subtle motion, animated corners, floating controls — to make it feel smoother and more recognisable. Clean layout, brand-consistent motion, and faster entry all helped it stand out.
